Santa Claus Conservatory - Members

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19 Sessions in 19 Weeks

In 19 weeks it will be Thanksgiving. 19 weeks!

Would you like to improve your storytelling, your ‘performance’, your sign language skills, your comfort and competence in being Santa for those with Special Needs?

Would you like to build your business, perhaps doing more work with photo studios or even work on TV or YouTube?

Over the next 19 weeks you can watch 1 session per week, you will learn from the experiences of dozens of Santas, and by Thanksgiving you will be ready to have your best Santa season ever.

Here’s a game plan for the next 19 weeks:

  1. How to Set Up Your Santa Business to Maximize Your Fun & Income
  2. How to Market Your Santa Business for Maximum Fun & Income
  3. Home Visits- How to Book More & Perform Better
  4. How to Become an Extraordinary Santa Claus
  5. How to Use Video Chats to Boost Income & Have Fun from Home
  6. How to Book & Perform Corporate Visits
  7. How to Get on TV for Fun and Profits
  8. How to Develop Other Revenue Sources as Santa Claus
  9. How to Book & Perform Community Events

    The first 9 sessions are our “Core Curriculum” and you will be eligible for our ‘Certificate of Completion’ tscc - Certificate of Completiononce you complete these sessions.
  1. Storytelling as Santa Claus with Santa Steve Gillham, Santa Glenn Heald and Santa True (AKA Robert Seutter)
  2. Being Santa for Children with Special Needs with Santa Patrick de Haan, Debra Rickey, Melanie Martin, Santa Kevin Haislip
  3. Storytelling as Santa – Coal Story with Santa Ed Taylor
  4. 101 Questions & Answers for SantaSanta Joe Pridgen
  5. 7 Ways to Add Thousands to Your Income this Santa Season with Santa Ed Taylor
  6. Beard & Hair Bleaching – Santa’s Helping Santa’s with Eric Schmitt-Matzen (Santa Schmatz)
  7. Simple Sign Language for Santa & Mrs. Claus with Mrs. Claus Kat Imhausen
  8. Being Mrs. Claus with Nora-Penny Kovach, Cathy Berry & Lori Taylor
  9. Mistakes Santa’s Make Session with many Santas sharing
  10. Working with Photo Studios as Santa Claus with “Santa for Honolulu” Santa Marty, Santa Patrick Faulds (SC Santa) and Santa Claus Cliff Snider


  1. Santa Season 2016 Debrief with many Santas sharing
  2. Santa Season 2017 Debrief with many Santas sharing
  3. On-Camera with Michelle McCarty-Jessica Kringle
  4. 12 Ways Santas Have Earned More Money
  5. 18 Common Santa Mistakes 
  6. Being a Mall Santa with Kristi Cooper of WorldWide Photography
  7. 18 Common, Costly & Embarrassing Mistakes Made by Pro Santas & Mrs. Claus

Of course, you can watch the sessions whenever you want… 24/7.

Your total investment $197 for this GOLD Membership (with the bonus sessions that’s only $7.58 per session)

Register Now- CLICK HERE

The Super Santa Share 2018

WOW! I was totally surprised at the number of Santas who said they would like to share an experience or 2 with their fellow Santas.

The “topic survey” results are in with Marketing, Home/Company Parties & Performance/Storytelling topping the list.

The result… (login & go to your hub page to register)

“The Super Santa Share 2018”

Dozens of Santas & Mrs. Clauses will share experiences they’ve had with their marketing, home & company parties and with their performances & storytelling… and much more.

Some of the stories are very emotional and they will help us be better prepared for those moments when we can have a deep, significant and lasting impact on a family.

Some are very practical business experiences…  Others are stories about what worked well… and not so well during appearances.

ALL SANTAS & Mrs. Clauses worldwide are invited to attend. The session is sponsored by the Gold, Silver & Platinum members of The Santa Claus Conservatory.com

If you have an experience you would like to share please let me know and provide me with a short description and I’ll add you to the speaker list.

Of course, the session is NOT open to the public so you must be at least a FREE member of the Santa Claus Conservatory.

It only takes a minute to become a member if you’re not one already. Simply complete the “Free Member” form on the right and you will immediately be able to create your username & password. Once you’re registered you can log in to register.

The session is scheduled for Thursday, July 12th, 5:30 PM Pacific Time.

If you have any questions you can text, call or email me.

I’m sure that EVERY Santa & Mrs. Claus will be able to benefit from the experiences shared in this session so please spread the word in your Santa groups, social networks, etc.

The session will be video recorded and available to all members of the Conservatory through the end of July.

Login to register and get you webinar access link.


Allowing “the character” to help shape our better behavior is a significant benefit of portraying Santa Claus.

Because we real-bearded Santa portrayers are portraying a character who has such a widespread reputation for being kind, considerate and jolly, and because many of us only portray this single character (and many of us get recognized as Santa in our day-to-day activities) portraying Santa Claus provides us with a unique and very significant opportunity for personal improvement, an opportunity that is simply not attached to other jobs, characters or traditional actors.

Of course, all people can, and should, be good people, but few have the opportunity to have their look help serve as a year-round reinforcement mechanism. 🙂

He sure doesn’t ACT like Santa Claus!

“I guess Santas are just like everyone else. Some are nice, some are jerks and most are somewhere in the middle.” A quote from a relatively new Santa.

Yesterday I talked with 3 different people who had complaints either about individual Santas or a group of Santas. That was a lot for 1 day… typically I hear those types of complaints 2 or 3 times a week.

As I sit here at my computer thinking about the complaints I hear regularly about Santas it dawned on me… he was right WE ARE “just like everyone else”… and that’s why I’m writing this.

Maybe portraying Santa Claus IS NOT all about the children… MAYBE IT’S ALSO ABOUT US!

What if we were to be more “Santa-like” ALL OF THE TIME?

What if we were kind, considerate, thoughtful and jolly to ALL people? What if our “Santa personality” wasn’t just an act that we put on with our Santa suit? What if we lived more Santa-like 24/7/365 to ALL people?

Not only would we be serving children and their families we would better serve EVERYONE.

Maybe we should, as a community, strive to improve the way we communicate, the words we use, the tone of voice we use, our facial expressions and vocal variations, our expectations, our belief systems… maybe even our worldview.

Could we become beacons of light? Could we change on the inside as much as we do on the outside?

I’m probably out of line even bringing this up… this obviously goes WAY BEYOND portraying Santa or Mrs. Claus.

What do you think, is this a worthy objective?

Should I develop some sessions and “support group” to help us all more fully embody the character traits that are most love about Santa Claus?

Learn more about our Santa Classes here.

On Camera – Another FREE Webinar

Is the camera your friend? Or public enemy #1?

Learn ways to be aware that you are ALWAYS on “film”.

Learn ways to protect yourself from bad shots and frivolous lawsuits.

Learn tips from photographers.

Also, get tips on creating your OWN photo shoots and posting videos on social media.

You will even learn a bit about using the FREE program GIMP for photo touch-ups.

Jessica Kringle / Michelle McCarty

Register now for “On Camera” with Santa Ed Taylor & Michelle McCarty/Jessica Kringle.

Michelle is a Mrs. Claus with her own YouTube channel. She taught several sessions at the International Santa Celebration in Denver last month… I’m sure we will all learn a lot from her.

The session was held live on Wednesday, May 23, 2018

You can access the recording here: https://the-santa-claus-conservatory.com/on-camera-with-michelle-mccarty-jessica-kringle/ (You must be a member of the Conservatory (at any level, including FREE to access the recording) 

Michelle McCarty Bio…

Michelle McCarty (aka Jessica Kringle) is the owner of Crafter’s Countdown, which launched her career as Mrs. Claus through the countdown series on her YouTube channel. Her son, William, is her business partner and is Head Elf.

As her business builds, this single mom is also a consultant for Jafra Cosmetics and has been working in a group home for traumatized youth. She is currently homeschooling the youngest of her three children. Her BA in Spanish and time teaching English in Venezuela has inspired Mrs. Claus to do some foreign language videos for Crafter’s Countdown. She says that she remembers just enough of her studies in French, Russian, and Irish and from having trained as a Vietnamese linguist in the U.S. Army to get herself into trouble, or at least get some laughs.

Michelle is also an author and has written screenplays, a play, three children’s books, a blog, and has two upcoming non-fiction books. Her first book to go to press will be the Crafter’s Countdown Cookbook for her 2018 Christmas countdown. Her 2016 countdown was Crafting with Claus and in 2017 she did Storytime with Mrs. Claus; both of which can be found on the Crafter’s Countdown YouTube channel.

To decompress from her busy lifestyle, she loves to work in her garden, tend her backyard hens, and composting. Did you know that Mrs. Claus was a worm-wrangler?

To find out in which pot she currently has her hand, you can reach her at crafterscountdown (at) gmail (dot) com or @crafters321 on Instagram, Twitter, and Facebook.

How to Maximize Your Income & Impact as Santa or Mrs. Claus

FREE WEBINAR – Monday, April 30th I’ll be presenting the “How to Maximize Your Income & Impact as Santa or Mrs. Claus” session that I presented at the International Santa Celebration in Denver.

You’ll learn 9 Proven Tips Santas & Mrs. Claus’ can use to EARN MORE MONEY,  INCREASE YOUR IMPACT & HAVE MORE FUN this year.

Topics include:

  1. Marketing- online & off
  2. Website- do’s & don’ts
  3. Create & Negotiate Better Contracts
  4. Extraordinary Home Visits
  5. Adult Only Parties
  6. Building a solid foundation
  7. Getting TV & Commercial Photo work (anywhere)

To register login and go to the “Hub Page” of your membership level. The registration link is near the top of the page.

The session will be video recorded and available to ALL members for the remainder of 2018.

If you are not yet a member of the Conservatory simply complete the green “FREE Member” form on the top right of the website. Once you’re a FREE Member login to register for the session.

You can download the handout here– Attendee Seminar Handout Denver ISC 5

“Being” Santa Claus All Year Round

FREE Webinar for ALL Santa Portrayal Artists

The live session was conducted Thursday, April 12th, 2018.

We discussed 7 things we can do to enhance your Santaness ALL YEAR ROUND. To access this session log-in at any member level. If you are not a member you can become a FREE member instantly by completing the short form on the right.

This session is NOT about booking more business, it’s about embracing your “Santaness & being more Santa-like All Year Round”.

8 years ago I made the decision to become a year-round Santa Claus… but before I made that decision I had decided to “live more Santa like”.

After many, many hours of thinking about why I love portraying so Santa so much, I discovered it was because of who I thought Santa Claus to be… 

I had a vision of Santa…this man who was kind, considerate, fun-loving, thoughtful. The type of person I would aspire to be like.

This session is about having our “Santa Gene” awakened and embracing it… not only to become a better Santa portrayal artist but much more important to become a better person.

We will discuss 7 specific actions we can take to become “MORE Santa like all year round.”

$41,000 for the Season

Imagine staying at a first-class resort, having travel & all expenses paid and receiving a check for $41,000… and you get to portray Santa Claus in China to boot!

It almost sounds too good to be true, right? It’s not!

Another Santa I know went overseas and was paid less for the season, only $22,000, but he had lots of time to explore an exotic location and the hourly rate for his Santa appearances averaged a whopping $594 per hour!

Sound fun?

Tomorrow, Thursday, April 4th I have 2 “International Santas” who will share their experiences in our Gold Member webinar. You will learn how they booked the jobs, what they did, what they were paid and much, much, more.

This session is for Gold & Platinum members only… but I have reopened Gold & Platinum enrollment for the Spring/Summer sessions SO YOU CAN BECOME A 2018 GOLD MEMBER NOW for ONLY $197

In addition to learning about getting high-paying international Santa jobs, we’ll cover a couple of other things for Santas you prefer to stay closer to home.

Become a Gold Member now you get instant access to 69 recorded sessions, access to the 9 live “core sessions” starting in May and all of the other resources in the Conservatory for all of 2018! JOIN HERE

The Media: a WARNING for Santa Claus

One of our members told me how getting featured in 3 local newspapers in his rural area helped him book more than 100 appearances.

Another Santa I know told me he was “a bit embarrassed” when he read the article the reporter wrote after what he thought was a good interview.

The media has the power to make us look REALLY GOOD or REALLY BAD…

I’ve had the good fortune to have been interviewed many times for both local and national publications and I’ve spoken with dozens of Santas who have been interviewed for newspaper and magazine articles. Here’s the major take-away

Santa Ed Taylor LA Times


Take time to craft your stories and refine your language, this will give you a huge advantage during the actual interview.

Writers want their articles to be attention worthy… often this is done by including something unexpected in the article. By knowing this we can provide them with interesting “angles”, stories, perspectives, etc. and by so doing we can increase the odds of our “looking really good” in the article.

By taking the time to identify the 4 or 5 most common questions reporters ask and then WRITING & REFINING your answers again you will dramatically increase your odds of looking REALLY GOOD… and at the same time make sure Santa & Santa Claus portrayal artists are shown in a good light.

As a Gold or Platinum Member, you get access to an entire session dedicated to this topic.

GOLD & PLATINUM Enrollment Re-Opens April 1st

For more information
Call Santa Ed at


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